Is it OK to search the internet for information on job candidates?

A couple of people have asked me recently if it’s acceptable to search the internet for information on potential job candidates.

Information on the public platform
I think that it’s inevitable that potential recruiters will search the internet for details of their candidates. The information is in the public platform and often uploaded by the individual themselves. As such I think that it’s a good indication of personality, behaviour and the lifestyle of a potential candidate.

It would also give an indication of the candidate’s ability to use IT and to utilise correct grammar and good design. The hiring company then have another source of informationand on the candidate.

Reader’s Prejudices
The main problem, I think, is potentially the “prejudices” of the person reading the material. Pictures of the candidate drinking at parties or on holiday and might be mininterpreted. I have heard of candidates that have lost out on jobs as a result and this must be an extension of the “Horns & Halo effect” we are all used to in the interview process.

Andrew Lloyd Webber
What is interesting is those sites that are professionally managed for people. Let’s give an example. Andrew Lloyd Webber admits to not answering email, nor having a mobile phone nor, it seems, has the ability to open up a computer (See Piers Morgan’s interview on ITV) yet he has a superb website with updates on him, his work and his music. Obviously managed by others and very well it is too.

The question I have here is:
If a bad site produced by the job holder could be destructive in gaining a job, would paying someone to manage your profile on-line give someone an “unfair advantage” in the job selection stakes even if they were IT illiterate?

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