There’s a Worldwide shortage of Salespeople
Some interesting statistics emerged from the conference hosted by SumTotal Systems at BAFTA in London on 3rd October 2007. Among these were that research shows that there is a world demand for salespeople. The demand is also spread over all areas of business. The research confirms BRC’s findings that salespeople are amongst the most sought after employees and the ones, if successful, that tend to survive longest in a financial downturn.
Salespeople are the life blood of all organisations. The problem is that too often salespeople are merely order takers and not salespeople.
A good salesperson is worth their weight in gold. An order taker tends to be an overpaid individual who could stay in the office and take an order. A salesperson increases spend, increases customer loyalty and retention. It’s this bit that sales managers too often fail to recognise.